Work - BCM

Griffith University

BCM partnered with Griffith University to reshape perceptions about the role of university in a student's life. In a time when the value of higher education is increasingly questioned, we helped Griffith refocus its message: university isn't just about getting a degree, it's about gaining purpose and making an impact.

Creative TV + Broadcast

The InterNETvention

BCM partnered with LIVIN to launch "The Inter[net]vention," a campaign designed to unlock the next phase of community participation in suicide prevention. By harnessing AI-powered technology, we developed a strategy that identifies and supports individuals at high risk of suicide online, providing critical intervention when it’s needed most.

Creative Digital Experience TV + Broadcast

Travel Associates

BCM, with Ivy PR, partnered with Travel Associates to reignite the passion for luxury travel in a post-pandemic world. We crafted a campaign that taps into the desire for bespoke, hand-crafted journeys, showcasing the unparalleled value of personalised travel experiences.

Creative Public Relations (via IvyPR)Strategy and Planning

Containers for Change

Cheers to the Change Makers,” highlighted everyday Queenslanders taking part in the scheme and showcased the positive impact of their contributions, while celebrating their efforts with a quintessential Australian expression: “Cheers!”

Creative Strategy and Planning TV + Broadcast

Visit Sunshine Coast

As the only coastline in Australia with "Sun" in its name, we tapped into the Sunshine Coast’s most valuable asset—its sunshine—to power the entire campaign using solar energy, from production to promotion.

Brand Creative Strategy and Planning TV + Broadcast

Messi Fragrances

BCM collaborated with the Messi brand to develop a campaign that speaks to the essence of Leo Messi—humble, real, and grounded despite his legendary status as the greatest footballer of all time. The campaign invites people to embrace their own greatness, just as Messi does, with the tagline “More than we see.”