QUT

Global Goggles

As global citizens, many school leavers want to have an overseas experience whilst studying, and they are also keen to live and work overseas upon completion of their degree.

In this first for the Australian university sector, we created an immersive 360 degree virtual reality experience for prospective students at QUT's annual Open Day.

Bringing to life their core brand promise of ‘a university for the real world’, we developed the QUT Global Goggles app to deliver famous icons from New York, Paris, London, Hong Kong and Rome into the heart of the Brisbane cityscape, to tangibly show that the world really is closer than prospective QUT students think.

Video poster
Video poster

Click and drag this video around in your browser to get a taste of the full, immersive 360 degree Global Goggles experience (available in Google Chrome only). If your browser doesn’t support the 360 degree video, try our 2D degree version.

Depiction of app and Google Cardboard product

If you have a suitable Google Cardboard or similar headset, you can download our QUT Global Goggles app directly to your mobile.

Campaign Awards

Award logo - AIMIA

Highly Commended

Best Digital Advertising or Communication - Learning and Education Category

Award logo - IAB

First Runner Up

IAB Creative Showcase Round 10.2

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