Dept of Education & Training

Learning Potential

The ‘Learning Potential’ app assists parents in helping their child reach their learning potential. It provides content that mixes fun and practical tips on ways parents can become more involved in their child’s education. Featuring over 150 individual stories and a range of videos, including content for parents of pre-schoolers, primary school children and high school aged students – with the app able to be fully personalised so the user receives information most relevant to the age of their child.

Video poster
Depiction of app on device

The campaign logo has been designed to encapsulate the purpose of the ‘Learning Potential’ app. Its design references the traditional ‘growth’ of a tree, and symbolises the growing mind of a child, as a young mind is stimulated through increased learning and education.

Animation of app logo

More Apps / Digital